Expert marketing of luxury properties to UHNW buyers, with complete follow-up and qualification management. Every stage of the lead journey is handled by specialists, ensuring your marketing investment delivers maximum results and sales-ready opportunities.
The Problem
UHNW buyers are busy, traveling and comparing multiple options when submitting an enquiry. They expect instant responses and require consistent, long-term follow-ups.
Up to 78% of sales are won by speed of response. Delay your response and they are likely to go elsewhere. First impressions determine final decisions.
Engaging prospects on channels they ignore will not maximise success. With 89% of UHNWIs using WhatsApp daily, connect where they are with persistent multi-channel follow-ups.
Unfiltered leads overwhelm sales teams, dilute focus and ensure genuinely motivated buyers receive inadequate attention.
UHNW buyers expect market knowledge, discretion and sophisticated communication. Without UHNW expertise, follow-up fails to build trust for transactions.
Our Solution
The full-funnel solution for luxury real estate. From creative that captures UHNW attention to expert sales management that closes transactions — we manage it all, so you don’t have to.
Our creative studio specialises in luxury property, supplying ad creative and landing pages that deliver improved engagement, increased qualified leads and reduced acquisition costs - all whilst maintaining a premium brand aesthetic.
Our proprietary targeting technology places your brand directly in front of UHNW individuals where they actually spend time. We ensure digital campaigns reach genuine UHNW prospects and eliminate wasted ad spend.
We streamline lead follow-ups, automating processes to ensure efficiency and rapidly identify qualified prospects. Automated WhatsApp, AI chatbots, and automated call booking ensure immediate response and qualification.
Qualified leads are managed by dedicated luxury property sales experts with proven track records in the world’s most exclusive developments. We can manage viewings and negotiations or pass qualified buyers to your internal team.
The Results
We manage the entire sales process, ensuring only high-quality, motivated prospects are qualified, nurtured and converted. No more wasted time on unqualified enquiries. You receive ready buyers and closed deals — not leads to follow up on.
Our precision targeting and qualification ensure every pound spent works harder, delivering measurable performance and higher returns across the funnel.
Automated follow-ups and expert sales handling ensure no enquiry is missed, no buyer ignored and no opportunity lost.
Gain full visibility across performance, qualification and sales progress with transparent reporting and insights.
Developments invest heavily to attract UHNW prospects, yet without rigorous qualification and persistent follow-up, valuable leads are dismissed as "poor quality" and opportunities are lost. We bridge this gap with expertise in UHNW buyer behaviour, ensuring every enquiry is worked to its full potential.
Co-Founder, LUUX Media & Verus
Chris co-founded LUUX Media, building it into the trusted marketing partner for some of the world’s most prestigious developments. His expertise in luxury digital marketing and proven track record with HNW audiences underpins Verus’s marketing excellence and strategic approach.
LUUX MEDIA
Verus, powered by LUUX Media, combines deep insight into UHNW buyers with data-driven strategies that engage prime, super-prime and branded residential audiences, delivering measurable results from day one.
Please provide your information below if you wish to discuss a project with Verus.
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Welcome to HWP Partners Limited’s privacy notice. HWP Partners Limited (company number 16667704 and whose registered office is at Thomas House, 84 Eccleston Square, London, England, SW1V 1PX), (“HWP Partners Limited”, “we”, “us” or “our”) respects your privacy and is committed to protecting your personal data.
HWP Partners Limited is a media agency which works with luxury brands and high net worth individuals.
When HWP Partners Limited provides services on behalf of our clients, for example when we collect data for them via forms and surveys, we act as a “processor” on behalf of our clients, who are the data controller in relation to the processing of any personal information processed as part of the services.
Please note that this privacy notice relates to our processing of any personal information about you for our own purposes where we act as a data “controller”, for example when we collect, use and share personal information if you use our website, register or attend an event organised or hosted by us, apply for a job with us, or where we interact with you in relation to the provision of our services and the operation of our business. This privacy notice aims to give you information on how LUUX Digital Media collects and processes your personal data. This website is not intended for children and we do not knowingly collect data relating to children.
If you have any questions about this privacy notice or our privacy practices, please contact our data privacy manager:
Email: james@verusre.com
Postal address: Thomas House, 84 Eccleston Square, London, England, SW1V 1PX
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We may collect, use, store and transfer different kinds of personal data about you which we have grouped together as follows:
We also collect, use and share Aggregated Data such as statistical or demographic data for any purpose. Aggregated Data could be derived from your personal data but is not considered personal data in law as this data will not directly or indirectly reveal your identity. However, if we combine or connect Aggregated Data with your personal data so that it can directly or indirectly identify you, we treat the combined data as personal data which will be used in accordance with this privacy notice.
Where we need to collect personal data by law, or under the terms of a contract we have with you, and you fail to provide that data when requested, we may not be able to perform the contract we have or are trying to enter into with you (for example, to provide you with the services). In this case, we may have to cancel a service you have with us but we will notify you if this is the case at the time.
We use different methods to collect data from and about you including through:
We will only use your personal data when we have a lawful basis to do so. Most commonly, we will use your personal data in the following circumstances:
We may process your personal information for the following purposes:
We may also match personal information that you provide to us directly with other information about you obtained from or held by third party sources (such as social media platforms). This may include your contact details, demographic data, your social media interactions, preferences, shopping habits, interests, geographic location and age or age range. We may use this personal information to tailor and show advertisements more relevant to you either on our website or on third party websites (including social media platforms).
When you visit our website, we may also collect information from you automatically, for example using cookies and other similar technologies as described above. A cookie is a small file of letters and numbers that we may set on your device.
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We may share your personal information with our suppliers, business partners and service providers, where they are helping us to market and advertise our services as well as providing our services to you.
We may disclose your personal information to other third parties in the following cases:
The personal information that we collect may be transferred to, and stored at, a destination outside the EEA or the UK, including countries, which have less strict, or no data protection laws, when compared to those in the EEA or the UK. Whenever we transfer your information in this way, we will take steps which are reasonably necessary to ensure that adequate safeguards are in place to protect your personal information and to make sure it is treated securely and in accordance with this privacy notice. In these cases, we rely on approved data transfer mechanisms (such as standard contractual clauses) to ensure your information is subject to adequate safeguards in the recipient country. If you are located in the UK or the EEA, you may contact us for a copy of the safeguards which we have put in place to protect your personal information and privacy rights in these circumstances.
We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.
We will only retain your personal data for as long as reasonably necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, regulatory, tax, accounting or reporting requirements. We may retain your personal data for a longer period in the event of a complaint or if we reasonably believe there is a prospect of litigation in respect to our relationship with you.
To determine the appropriate retention period for personal data, we consider the amount, nature and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal, regulatory, tax, accounting or other requirements.
By law we have to keep basic information about our customers (including Contact, Identity and Financial Data) for six years after they cease being customers for tax purposes.
In some circumstances you can ask us to delete your data: see Your legal rights below for further information.
In some circumstances we will anonymise your personal data (so that it can no longer be associated with you) for research or statistical purposes, in which case we may use this information indefinitely without further notice to you.
Under certain circumstances, you have rights under data protection laws in relation to your personal data. There are rights to:
You also have the right to make a complaint at any time to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues (www.ico.org.uk). We would, however, appreciate the chance to deal with your concerns before you approach the ICO so please contact us in the first instance.
If you wish to exercise any of the rights set out above, please contact us using the contact details found at the top of this privacy notice.
You will not have to pay a fee to access your personal data (or to exercise any of the other rights). However, we may charge a reasonable fee if your request is clearly unfounded, repetitive or excessive. Alternatively, we could refuse to comply with your request in certain circumstances and in accordance with the law.
We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.
We try to respond to all legitimate requests within one month. Occasionally it could take us longer than a month if your request is particularly complex or you have made a number of requests. In this case, we will notify you and keep you updated.
You may also lodge a complaint with the Information Commissioner’s Office (ICO) at www.ico.org.uk.
We keep this privacy notice under regular review. This version was last updated in January 2026.